We are a small team of web developers with a client driven focus for excellence, standards, quality, and concise communication. These core values are what drive our company to succeed and are the values set in stone by our founders.
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Wesley Gooch
Wesley enjoying a day in the Tetons. Photo: Reid Morth.
Founder and CEO
Wesley is an ambitious business entrepreneur that sees opportunity at every corner. With over nine years of web development and graphic design experience, its obvious that Wesley is passionate about solving difficult problems. In addition to being the founding member of Truespire, Wesley is the owner of a second web based graphic design studio called Acroterra Corporation. Wesley’s trials and triumphs in running Acroterra is what inspired him to found Truespire with colleague, Aric Walker.
Wesley is responsible for all of the day-to-day business activities of Truespire but also shares an equal responsibility in the software engineering design aspects for our client’s projects and our products. Moreover, Wesley is a jack of all trades and takes the reins on graphic and user-interface design, user interaction, and product usability. Wesley’s skills in project management are apparent through his concise communication and steadfast follow up.
Wesley is a passionate rock climber who brings a climber’s core ethics of rising to meet a challenge to Truespire’s management and values. He is the author of two rock climbing guide books for the Jackson and Pinedale, Wyoming regions. The second book is scheduled to hit the printers mid-summer 2009. He also runs the climbers community portal ClimbingWyoming.com.
Wesley is currently in the process of completing a Bachelor’s of Science in Computer Science from Montana State University in Bozeman, Montana.
Aric Walker

Aric taking in the views above Salt Lake City.
Cofounder and CTO
Aric’s significant contributions to Truespire can be credited to his solid work ethic and enduring reliability. A tenacity to overcome difficult software engineering hurtles, an aptitude to push through large workloads, and a love for his profession, are just a few of many qualities that define Aric’s personality. Aric is responsible for many of the technological aspects of Truespire. From product deployment, uptime, quality control, to overall project software engineering
Aric saw a strong opportunity in Truespire’s initial business plan, approach, and product ideas and was quick to snag the opportunity and freedom of working for oneself. He is a talented programmer with a Bachelor’s of Science in Computer Science from Montana State University in Bozeman, Montana and is satisfied with his career and position in life. He is the database development, and complex algorithms brains behind Truespire.